About
I love helping people boost their self-confidence through their image.
About Me
Born and raised in Italy, the country of fashion and style par excellence, I have always been fascinated by fashion and design as well as by foreign languages. However, like many other young women, I had to get an “useful” university degree. So, since I was very good at math, physics and chemistry, I studied Biomedical Engineering in Milan, graduating in 2011.
I have been working since then in Zurich, where I had a professional career as a Regulatory Affairs Professional in the medical device industry, a very international environment. No regrets there, as without this experience I wouldn’t have developed the professional skills I have now, I wouldn’t have been in contact with so many different cultures and I wouldn’t have become fluent in five languages. Above all, I wouldn’t know what it means to be a self-confident, stylish woman in a foreign and technical environment where image and appearance don’t play a primary role.
But for me, something was missing from the beginning: my styling creativity and sense of aesthetics were never called upon. On the one hand, I often felt overdressed and more stylish than even my boss. On the other hand, I always received many compliments about my style and taste, which confirmed my hidden potential.
How color analysis transformed my view of style
At the beginning of 2020 something clicked inside me. My best friend gifted me with the book “Armocromia” (Color Harmony) by Rossella Migliaccio, with the dedication “This book made me immediately think about you. Color, harmony and the desire to experiment”.
That book was mesmerizing: it opened my eyes to the importance of matching colors in styling. You can have a great style and wear high quality clothes, but if you don’t wear colors in harmony with your chromatic features, you risk being hidden behind your own clothing. Similarly, if your trendy, luxury garments do not highlight your body strengths, you may look like a fashion victim.
That’s how a new journey started, pursuing a new education in Image Consulting at the Italian Image Institute… And guess what! It was a true revelation, and one of the best decisions of my life!
I can finally give space to my aspirations and help EVERYONE to regain confidence and find their own style tailored to their complexion, body features, lifestyle and taste.
My Mission
- Bring COLOR to your daily life
- Help you reveal your POTENTIAL and find SELF-CONFIDENCE through your image
- Assist you to develop your own style
I believe in a hand-in-hand process, in which you get a better understanding of how to be styled in line with YOUR budget, YOUR personality, YOUR unique chromatic and body features, YOUR style and lifestyle.
My Core Values
- Personal connection with every client
- Comprehension of the needs and wishes of every single client
- Sustainable and conscious fashion
- Respect for the environment and for human rights, as they are often compromised by “fast fashion”.
- Affordability and modularity of all services.
My No-Gos
- A strict set of restrictive rules
- Forbidden colors or clothes
- A re-styling process completely designed by myself
- A painful disposal of your clothes
Why Choose GiuliaB.
My special blend of creativity, proven test methods and image management make me an ideal partner in your journey to build an image that truly reflects who you are.
If you know what suits you, you will purchase less clothing. This sounds weird but is actually true: you will purchase high-quality clothes that last longer and can be combined with many clothes you already own. That’s why you will end up throwing away less clothes.
You can buy services one by one at affordable prices or combine them in convenient packages which you can also pay in instalments. In your transformation process you can begin with the topic you prefer: your matching colors, your body shape or by defining and developing your own stile.
I am looking forward to meeting you. See you soon!
Unlock your true potential with the guidance of a Image & Style Consultant! Discover how to dress confidently, align your personal style with your goals, and feel empowered in every aspect of your life.
Ready to show the best version of yourself?
01.
Attentive Listener
A style coach understands and values your unique needs, helping you feel heard and supported.
02.
Style Expert
Skilled in fashion and personal branding, a style coach knows how to align your wardrobe with your personality and lifestyle.
03.
Confidence Builder
A style coach empowers you to embrace your individuality and feel confident with your appearance in every situation.
04.
Unique Mentor
Focused on more than just clothing, a style coach guides you to develop a style that reflects your inner self and lifestyle.
Where and How I work
I have an ideal setup for Color, Body Shape and Face Analysis at my place in Zurich Seefeld. However, I am open to come to your house or studio around Zurich: this is very helpful to start to working immediately on your wardrobe, to clear any doubt on clothing items you own and to immediately create new outfits.
I offer all my services in English, German, Spanish, Portuguese and Italian.